Property Sales & Marketing

H&H Bowe understand how important it is to have the right tools for the job which involves the marketing support required to help you sell your property. Our company has dedicated marketing, customer services and sales teams.

We combine a wealth of knowledge and experience in the property sector and offer a complete and varied range of disciplines including direct marketing, advertising, media buying and on-site sales staff.

That's why we've put together a complete menu of marketing services that gets results. We'll plan your campaign with you and take time to understand your product range and target customers before recommending the best promotional mix, tailored to your needs which could be part or all of the below:

Branded website presence
Regular Property Newsletter
Customer relationship management
Customer service support
Direct marketing (to clients who have asked to be contacted!)
Events and shows
Local and regional press advertising
Promotional photography
Public Relations

Is there still heat in the land market? writes Andy Dyer, England Sales Agent

You could be forgiven for thinking otherwise at present but whilst most farmer’s thoughts are probably concentrated on coping with the prolonged spell of wintery weather the start of a New Year means that some may also be turning their minds towards the possibility of purchasing or selling farmland in 2010.

The evidence from sales completed in 2010 shows that there is still firm demand for land and farms and the desire to expand is still at the forefront of many farmers and investors minds. Alistair Darling has, by and large left tax breaks open in terms of land for farmers and investors. Similar tax advantages for land in, or destined to go into, forestry is in turn helping to underpin values for marginal land suitable for planting. Low interest rates, for savers and investors, will also turn individual’s minds to farms and land as a more secure investment, particularly as financial institutions struggle to get back on their feet again.

The indication so far is that there is likely to be a shortage of larger commercial farms and large blocks of land on the market in 2010, as interest rates remain at all time lows and livestock prices remain high. Those within the dairy sector may decide to sell their cows on the back of the continued depression in milk prices but unless there are other pressures they will just switch to other enterprises rather than selling the farm and moving on. There are indications that the land market in Northern Ireland remains bullish and this may tempt purchasers to start looking again across the water at the English and Scottish markets.

There is an increased realisation that in purchasing a property a buyer really needs to have any property or other assets cashed in, to put them in a strong financial position. Cash is definitely “king” in the present economic climate. In 2009 there was a general tightening up of the financial markets. Banks and financial institutions were still able to lend money but became much more discerning in their willingness and ability to do so. Financial pressures are likely to carry forward into 2010 and it is very likely that arrangement fees for loans and interest rates for borrowers will continue to increase for the foreseeable future.

Hilary Benn has called for farmers to produce the food that consumers want, be more environmentally responsible and plant more trees. Whatever this means to you personally as a farmer, purchasing additional land may allow you to do all three.

Those considering selling should do so seriously. Livestock prices are at an all time high, the demand for large farms and quality farmland is strong, and there are a number of individuals out there who are in a strong position financially and want to purchase land.

25th January 2010